The new website needed to highlight the outdoors, hard work and learning on the ranch and be easy for Peter and Cindy to update. It's developed in WordPress using a custom Genesis child theme.
The home page highlights and upcoming classes carousel, the company's high level training areas, and a background image for each season.
Built in WooCommerce and tied directly into WordPress, we customized the store with instant shipping quotes, additional products and set it to process payments via Authorize.net in the background.
The customized class calendar displays events in each category in list views and traditional calendar views. The calendar is powered by a premium WordPress plugin called All-in-One Event Calendar and highly customized CSS and displays to better show available classes.
Background for Every Season
When you're training professional sales people on a ranch, imagery helps set the mood and inherent expectations. The home page changes cover background images automatically based on the season.