Peter Jouras is one of the best personal injury attorneys in Kansas City. His compassion for his clients and success at winning cases is evident from client surveys and positive customer reviews. The new website better highlights his field of practice and expertise. Costs per lead has decreased and overall number of leads continue to grow.
The homepage is full of content to highlight qualifications, testimonials and lead forms. One of the largest blocks of content is the firm’s areas of practice overview. Using tabs in this section allows the visitor to click a navigation item and quickly read the content without leaving the page.
Landing pages for Google AdWords receive a large portion of the traffic to the website. We created multiple landing pages and used Optimizely for A/B testing so we could know which page converted best.
New Website Design
We created a custom website design to drive visitors to call or sign up for a free consultation. Calls to action have increased leads and the design entices users down the page to learn more about the firm.
Optimized for Mobile
A mobile responsive website is mandatory. Users can Tap to Call on all phone numbers on the website, fill out an easy to use lead form that alerts cell phones when submitted. From Jan through Oct 2016 mobile makes up 36.5% of all traffic.